Communication – Page 7 – The Brain Alchemist

Our new book “SuccessOnomics” is out: Pathway to Success

You can define the word success. Webster did, he describes success as, “The fact of getting or achieving wealth, respect or fame.” But, is that what it means to you? The strange thing is, we all perceive success differently. Each of us has different goals we aspire to achieve in life or business to define ourselves as successful. However, navigating down that ambiguous pathway to success isn’t always easy.

Over the last eight months, I’ve united with successful entrepreneurs, professionals, and experts from around the world, including publisher of Forbes magazine, Steve Forbes, to bring you the guide to success. Each of us is successful in different areas, which means we’ve been through both wins and losses, and have taken action to claim the term success for ourselves. And now, we’re willing to share our methodology and mindset to guide and coach you to success in your own life.

This insight is brought to you in our new book, SuccessOnomics, and it’s out today! My chapter is on storytelling for grit and success.

You can get your copy HERE.

Check out all of the great bonuses you’re going to get if you buy it today: http://www.celebritypresspublishing.com/son_bonus.html

Just buy the book now, then send your receipt to bonus@celebritypresspublishing.com and you’ll get all the bonuses!

Thanks for your support! Enjoy the book!

By webdesign| 2014-03-27T22:03:53+00:00 March 27th, 2014|Books, Communication|0 Comments

My guest appearance on The Brian Tracy Show [Video Interview]

Last November, I had the honor of appearing as a guest on The Brian Tracy Show. I wrote about the amazing experience of meeting Brian Tracy, a legend of personal and professional development, and shared some photos from the event in my earlier blog post. Now I have the video portion of our interview:

Want to develop your own multimedia course based on your book or expert content? Sign up for our complimentary consultation at http://bookphoria.com/register-for-your-complimentary-consultation/

By Anastasia Pryanikova| 2014-03-14T15:15:33+00:00 March 11th, 2014|Change, Communication, Peak Performance, Public Speaking|0 Comments

7 Facets of Book or Expert Content Trailers that INSPIRE [Infographic]

Book trailers are video promotions for a book, similar to those of movie trailers. In the age of short attention spans and information overload an author or an expert cannot afford not to implement the most innovative marketing techniques to stand out from the crowd. Professional book trailers can instantly attract audience’s attention and ignite their curiosity, allow you to be viewed as an expert and can even go viral.

There are 7 main characteristics of a successful book trailer that one needs to take into account. We abbreviate them as INSPIRE. They apply not just to books but to any expert content that you may want to promote through a video trailer.

We created an inforgraphic to visually represent these 7 facets of an effective book trailer. Please feel free to print it out and share it with your social networks.

Create Infographics

Want to develop your own book or expert content trailer? Sign up for our complimentary consultation at http://bookphoria.com/register-for-your-complimentary-consultation/

By Anastasia Pryanikova| 2014-02-26T16:36:03+00:00 February 26th, 2014|Books, Communication, Learning, Public Speaking|0 Comments

The Speaker Transmedia Mindmap: Building Your Content Marketing Mosaic

As a speaker, you may be wondering how multimedia solutions fit into the overall business marketing strategy. Creating compelling content is just one part of it. You need to have appropriate distribution channels for your expert content, and it must engage your audience, prospects and clients.

According to Canada Media Fund Keytrends Report 2014, “value is now generated by the relationship between audience and content” and “the intent is to give participating audiences the opportunity to add value to the content distribution process.”

You want to meet your audience on the channels where they already interact with information and other people and make it easy for them to share and talk about your content. The Speaker Transmedia Mindmap is a visual guide that shows how you can use multimedia solutions across various media channels to evolve your story. Each channel can serve as a door into your transmedia world and an invitation to experience your story from different angles and perspectives. Click here to see the full-size image.

What would your transmedia platform look like? Let’s chat about it when you sign up for our complimentary consultation at http://bookphoria.com/register-for-your-complimentary-consultation/

By Anastasia Pryanikova| 2014-02-17T21:41:09+00:00 February 17th, 2014|Communication, Learning, Public Speaking|0 Comments

5 Steps to Build Virtual Presence Through Multimedia

Marketing experts, like Seth Godin and others, predict that books and expert content have to move more and more into the digital realm to adapt to how people interact with information. We already saw it when Oprah and Brené Brown launched an e-course based on Brené Brown’s book “The Gifts of Imperfection.” That is going to be a big trend in the years to come. However, for many authors, speakers and experts, it is still an enigma how to successfully utilize multimedia without wasting a lot of time and money and how to ensure their story is unified across various platforms rather than presenting a series of fragmented messages.

This video will demonstrate a 5- step system for creating successful virtual presence through mutlimedia that my business partner and I developed for our Bookphoria project. Enjoy!

By Anastasia Pryanikova| 2014-01-14T22:19:55+00:00 January 14th, 2014|Communication, Learning|0 Comments