Home/Learning

Transform your fear of public speaking and test your presentation skills

Do you feel nervous when you have to speak in public?  Does your heart start beating faster? Do you get butterflies in your stomach? Does your throat get dry or palms – sweaty? The trick to overcoming the fear of public speaking is not to fight your anxiety but to transform it into energy that can propel you to perform better. According to research,  you can boost your performance in high-stake  situations when you interpret the signs of anxiety as excitement and focus on things that can energize your even more.  Make your fear facilitating instead of debilitating.  Here are a few things you can focus on to generate excitement:

  • your passion about the topic;
  • the importance of your message;
  • the interests, pains and concerns of your audience;
  • the connection with your audience;
  • the wisdom, care and support you can get from the audience;
  • the quality of your content;
  • the depth of your expertise;
  • your readiness and willingness to share and co-create with your audience.

You get the idea…While the eyes are on you (by the way, you are competing with the phone screens), you are not the most important person in the room. Your audience members are. Your flop is their pain, and your win is their gain.

Play can both relax and focus the brain to help you learn better. Click the image below and play the Thumbs-up / Thumbs-down game developed by our Bookphoria team to test your presentation skills and learn how to improve them.

Presentation Skills Game

Multimedia solutions, such as brief video explainers, games, scenarios, and animations, can make both live and virtual presentations more engaging while briefly shifting the focus from you as a speaker to allow you to regroup and recharge. Want our opinion on what kind of multimedia solution you could create? Need to develop a brain-captivating presentation or signature talk? I’ll mentor you for free.
Click here to set up a free rapid fire mentorship session with me.

 

Happy New Year! Our “geek” wishes for 2015…

happy new year

May we all be healthy, joyful and prosperous beyond any measure that the Facebook year-review algorithm can surmise.

May we grow stronger and happier with each friendship, love and like.

May the number of heart-to-heart conversations surpasses the number of selfies we take.

May our meals be as delicious and nutritious as the food on our friends’ walls.

May our memories be as good as #tbt’s.

May our virtual and real walls reflect the world we want to live in.

Cats and dogs and other cute creatures are always welcome!

Happy New Year, Dear Friends!

Bookphoria wishes everyone a Happy New Year! Don’t postpone your dreams… make your ideas come alive in 2015. Transform that awesome expert content or your book into an engaging, multimedia online course to multiply your impact and income! Make your presentation shine in multimedia!

Want our opinion on what kind of multimedia solution you could create? We’ll mentor you for free.
Click here to set up a free rapid fire mentorship session with us.

10888501_408262579337929_5551890420898286782_n

By | 2015-01-01T18:11:57+00:00 January 1st, 2015|Communication, Learning|0 Comments

U-Quotable: How to find the ideal location for your expert quotes

authors wanted

There is no such thing as an unquotable book. As an author, you have spent many days stringing words together, so it’s natural that you want to be memorable, sharable and remarkable. You want people to quote you, don’t you? After all, people quote other authors all the time! You see those quotes on social media. There are even websites that categorize and publish quotes. How do you make your words of wisdom shine in all their brilliance? We, here at Bookphoria, want to help you become more quotable by following the real estate mantra: location, location, location. To illustrate our point, let’s take a look at the example of one author who uses this principle with much success.

Dallas Clayton is an American author and illustrator of children’s books whose quotes amazingly appear in all sorts of places, all well documented on his Instagram account to the delight of his many readers and followers. Here are some examples:

On the pavement:

pavement

On a plate:

plate

On a billboard:

billboard

On a street poll:

street pole

On a tree:

tree

On a human body… One of his followers even got a tattoo of his drawing. Now, that’s a commitment!

tattoo

We are not suggesting that you should start copying Dallas Clayton’s ideas. Rather, use him as an inspiration to come up with some unique ways to showcase your quotes. There are many possibilities:

Share in the comments your ideal location for quotes.

And whatever you do, make photos and share them on social media to make your projects shine across various media channels.

We even created a Pinterest board just for you to pin your quotes and to view other authors’ quotes! Do you want to become a contributor to our U-Quotable board and share your pearls of wisdom with the world? Click here to fill out the form or email info@bookphoria.com, and we will send you an invitation to join the board as a pinner. Not on Pinterest? No problem, just send us your image with the quote and the proper attribution, and we will post it on your behalf. If your quotes get lots of repins, we may even send you a mug or some other physical artifact with that quote to celebrate! Happy pinning, U-Quotables!

P.S. We can help you design your visuals with quotes to share on social media. Click here to set up a free rapid fire mentorship session with us.

By | 2014-12-16T16:04:42+00:00 December 16th, 2014|Books, Communication, Learning|0 Comments

Explainers: Thumbs up or thumbs down?

Whether you are trying to assemble a new kitchen table or learn a new program, you have to deal with instructions. Reading instructions is rarely fun. They are often boring, confusing and full of jargon. We’d rather jump in and tinker with things to figure out how they work. That is why our Bookporia team favors an interactive, audience-driven approach to explainers.

In recent years, short explainer videos have become popular in business to introduce and explain the functions and benefits of various products and services and educate consumers. These videos are definitely more engaging than just text. An expainer video can also increase conversion rates by around 15% to 50%. However, even with explainer videos, viewers still remain passive and their attention can drift away.

What if you could get your viewers interact with your content right away by reflecting, making choices, and getting feedback? Interactive explainers let your audience experience your product, service or system by turning your sales pitch into edutainment. Would you rather read the recipe of a pie, look at its picture or try a slice? Which option will help you decide faster whether you like the pie or not?

Click on the picture below to see the following interactive explainer, which introduces scenarios where participants give their thumbs-up or thumbs-down to various public speaking techniques:

explainers

By | 2014-09-26T13:10:38+00:00 September 26th, 2014|Communication, Learning, Public Speaking|0 Comments

Five benefits of using multimedia to build your expert brand in academia and beyond

Photo credit: Irina Drigalenko

 

Our Bookphoria team has just returned from the University of Iowa in Iowa City, where we were honored to be part of the STARTALK program. We delivered our presentation on the use of multimedia for academics so that they could build their expert brands to be both in and on demand.

Because of the economic situation and development of technology, more and more academics need to find new ways to promote their courses and programs. Some start information businesses or consulting practices as full-time or part-time options. All academics need to enhance their presentation skills and online visibility to succeed in their professional endeavors.  In order to stand out in the crowded industry, academics must position themselves as a known authority in their field. While being subject-matter experts, they often lack marketing skills and may dislike self-promotion.

The good news is that you can build your expert brand without having to push sales on your clients or spend endless hours figuring out how to make social media work for your business.  Multimedia storytelling offers a perfect solution to combine what you know and love (education) with effective promotion. In multimedia storytelling, you pair different elements of your expertise with various media platforms to develop engaging content and build unique client experiences by offering your own blend of edutainment.

According to Getty Images statistics (2012), 92% of people want brands to make ads to feel like a story or game.  Multimedia solutions allow you to advertise your expertise across multiple channels that your audience already uses to build stronger emotional connections and higher engagement with your business.  Here are five benefits of using multimedia to build your expert brand:

  1. You grow your visibility and influence online.
  2. You engage your audience and make your presentations appeal to multiple senses and modes of learning by using games, animation, interactive activities, infographics, scenarios and digital stories.
  3. You leverage your content by re-purposing and remixing publications, video and audio information products, and marketing materials.
  4. You stock your toolbox with ready-to-use multimedia learning modules to enhance your branding and marketing as you educate your clients.
  5. You create an engaging and dynamic expert portfolio that showcases your unique strengths and expertise to prospects, conference organizers, as well as potential employers.

Bookphoria is here to help you build your expert brand to be both in and on demand. Sign up for our complimentary consultation at http://bookphoria.com/register-for-your-complimentary-consultation/
consultationad