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The Brain Alchemist

November 2014

Bookphoria’s Magic Sanity Potion for the holidays

by Anastasia on November 27, 2014

If your holiday season is anything like ours, it is not just “gratitude journals,”  “Santas” and “truffles.” Putting on a couple of pounds,  frantically searching for presents, experiencing sudden nostalgia due to the lack of the vitamin D (not because of our Russian origin!), increased cravings for anything chocolate-covered are also a huge part of […]






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As the saying goes, a picture is worth a thousand words… well, maybe not a thousand, but 1.5 words at least. We do remember pictures better than we remember words. Studies by Paul W. Foos and Paula Goolkasian shed light on the difference between memory for pictures and words. They found that pictures were correctly […]






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